{"id":832,"date":"2019-06-11T12:42:16","date_gmt":"2019-06-11T12:42:16","guid":{"rendered":"http:\/\/www.designerpeople.com\/?page_id=832"},"modified":"2023-03-29T07:34:33","modified_gmt":"2023-03-29T07:34:33","slug":"solar-product-rebranding","status":"publish","type":"page","link":"https:\/\/www.designerpeople.com\/case-studies\/solar-product-rebranding\/","title":{"rendered":"solar rebranding"},"content":{"rendered":"\n<h1 class=\"topHomeHeading1 wp-block-heading\">SOLAR BRAND CASE STUDY<\/h1>\n\n\n\n<h2 class=\"wp-block-heading\">Solar Product Rebranding &amp; Website Design<\/h2>\n\n\n\n<p>Family owner but very professionally managed business with over 95 years in the food industry. With a motto of bringing the best quality product for food processing, they incorporated the company in 1985.<\/p>\n\n\n\n<p>\u200bThey make high-quality products in various categories, such as salad oils, culinary sauces, vinegar, preservatives, additives, jelly crystals, custard, cornflour, non-alcoholic beverages, baking essentials, spices and spices and herbs, soup powders, gourmet sugar and milkshake mixtures.<\/p>\n\n\n\n<p>\u200bIn short, true market leaders in their niche segment.<\/p>\n\n\n\n<h2 class=\"mt-5 wp-block-heading\">Challenge<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>New packaging for Solar&#8217;s complete portfolio is a crucial marketing and communication tool for their business.<\/li>\n\n\n\n<li>Construct Brand Uniformity.<\/li>\n\n\n\n<li>To improve Brand Identity, by innovative <a href=\"packaging-design\">packaging strategy<\/a> for the entire product portfolio.<\/li>\n\n\n\n<li>To progressively shift brand image from wholesaling to retailing through Brand packaging communication.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"mt-5 wp-block-heading\">Solution<\/h2>\n\n\n\n<p>They were into diversified categories; DesignerPeople had to conduct extensive research and do a competitive analysis of each product type, leading to attractive and updated packaging.<\/p>\n\n\n\n<p>Packaging Design enhanced Solar products&#8217; shelf appeal by improving Brand identity among targets. Solar company&#8217;s packaging redo bolsters sales by 30%.<\/p>\n\n\n\n<p>Effective packaging resulted in a gain of 25% in &#8220;Sense of Acceptability&#8221; in the non-traditional market.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>SOLAR BRAND CASE STUDY Solar Product Rebranding &amp; Website Design Family owner but very professionally managed business with over 95 years in the food industry. With a motto of bringing the best quality product for food processing, they incorporated the company in 1985. \u200bThey make high-quality products in various categories, such as salad oils, culinary [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":16068,"parent":24,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"case-studies-template.php","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-832","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.6 (Yoast SEO v25.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Solar Rebranding Case Study | Product Rebranding<\/title>\n<meta name=\"description\" content=\"Solar Product Rebranding Case Study | BarSyrup, Food Seasoning, cocoa powder and other food processing items | Solar Product Packaging Design work.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.designerpeople.com\/case-studies\/solar-product-rebranding\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"solar rebranding\" \/>\n<meta property=\"og:description\" content=\"Solar Product Rebranding Case Study | BarSyrup, Food Seasoning, cocoa powder and other food processing items | Solar Product Packaging Design work.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.designerpeople.com\/case-studies\/solar-product-rebranding\/\" \/>\n<meta property=\"og:site_name\" content=\"designerpeople\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/DesignerPeople\/\" \/>\n<meta property=\"article:modified_time\" content=\"2023-03-29T07:34:33+00:00\" \/>\n<meta property=\"og:image\" 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